LPA-BEYOND Supports Climate Action Stories that Drive Positive Change
Why climate action in 2025?
Each year, our pro bono program, LPA-BEYOND, supports organizations working in specific advocacy areas. This year, our focus is on those taking climate action.
Why? Well, beyond the obvious urgency, there’s this:
At LPA, we know that a key quality of a compelling advocacy story is its ability to point to the positive. By spotlighting hope and resilience alongside challenges, we forge pathways for change rather than despair.
Research shows this is especially true for climate action. Doom and gloom narratives aren’t driving the change we need. Instead:
… invoking hope, empathy and shared experience in communication on climate change, rather than fear alone, can be potentially far more motivating. [S]tories of human triumph over climate adversities, of which there are many global examples, have the potential to educate, inspire and contribute to driving transformational change…[1]
Personal stories of hope, collaboration and tangible collective action inspire us to envision what’s possible when communities unite against climate challenges.
Are you telling positive stories to drive climate action?
What do these powerful stories look like? How can they be shared—in the media, in town halls, or over kitchen tables—to spur real climate action?
If your organization is exploring these questions—or if you know of an organization—apply or nominate a group for this year’s LPA-BEYOND pro bono support.
We’re accepting applications and nominations through April 25 for organizations working on climate action, whether that means environmental justice, climate resilience, sustainable development, climate equity or other aspects.
The only requirement is that the organization is interested in amplifying stories from lived experience. Two organizations chosen randomly—though with geographic diversity in mind—will receive support following Earth Month (April).